AI-generated · fictionalbnt K-STYLE · Autumn 2026
The look you saw. Where it came from. Where to get it in Seoul.
Star looks explained, our own pictorials with every detail credited, step-by-step guides by budget, and a Seoul guide where the salons, clinics, shops and restaurants keep their own facts current.
Star Style this week
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Actor J. (fictional)
The navy column dress on the Busan red carpet
Idol M. (fictional)
The oversized grey coat at Incheon airport
Actor J. (fictional)
Episode 4: the no-makeup makeupLatest pictorials
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Seoul by neighborhood
Seoul Guide →
bnt health & beauty desk · Seoul clinics
Open Skin & Clinics →Skin concerns on a trip to Seoul — calm guidance and verified clinic facts
Redness & sensitive skinDryness & tight skin after flyingPores & T-zone shine on cameraUneven tone & dark spotsSun & outdoor days in Seoul
bnt health & beauty desk · 2026-10-08
Seoul in October: dry wind outside, warm air inside — what dermatologists tell visitors
bnt health & beauty desk · 2026-10-05
Visiting a dermatology clinic in Seoul as a foreigner: how booking, interpretation and registration workGet the Look
See all →Get the LookGlass skin in five steps
Get the LookThe grey short coat, three ways
Get the LookBlunt layers: what to ask your stylist
Questions readers ask
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Reviewed by a person
How is the 'glass skin' look in this pictorial done?
Layered hydration, a thin cushion base and a highlighter only on the cheekbones — done by Studio Arz, shot on 2 October 2026.
Source →Question
Reviewed by a person
What cut is actor J. wearing in this shoot?
A soft layered cut with the ends left blunt — by Salon Mun, 2 October 2026.
Source →Question
Reviewed by a person
What is the grey coat in the street pictorial?
A wool-blend short coat from ORU Apparel (brand stated by the stylist), shot 18 September 2026. Price not confirmed.
Source →Run a salon, clinic, shop or restaurant in Seoul?
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Press-to-Proof · FreeJeongsik Bap (fictional)
Press-to-Proof · Proof SiteSalon Mun (fictional)
Press-to-Proof · Proof PremiumHayan Dermatology Clinic (fictional)
AD Brand content · bnt (sponsored)
Sensitive-skin routines with LUNE — autumn 2026 campaign
A three-month campaign by the bnt business team. Advertising — labeled, and kept apart from the newsroom.