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Translated from the Korean original and reviewed by a bnt editor. Facts (hours, prices, addresses) are shown as entered, not translated.
A person in a grey short coat walking down a wet Seoul street, from behindAI-generated · fictional
Full pictorial · 2026-09-18

Street grey: idol M. (fictional) in three coats

Editor Heo Jeongeun (fictional) · Photo Lee Seo (fictional)

Detail of a grey wool-blend coat with dropped shoulders over a white teeAI-generated · fictionalORU Apparel (fictional)
Detail of a grey wool-blend coat with dropped shoulders over a white tee
  • ORU Apparel (fictional)Coat — brand per stylist
Editorial — bnt newsroom

Interview (verbatim Q&A)

“The short one. I ride a bike.” (fictional quote)

— Which coat would you actually wear?

Quotes are fictional examples. In production, quotes are verbatim with date and place.

Wet-look hair combed straight back, seen from behindAI-generated · fictionalHae Hair Lab (fictional)
Wet-look hair combed straight back, seen from behind
  • Hae Hair Lab (fictional)Hair — wet look
Three grey coats on a rail against concreteAI-generated · fictional
Three grey coats on a rail against concrete
Shot
2026-09-18
Photo
Photo Lee Seo (fictional)
Hair
Hae Hair Lab (fictional)
Makeup
Studio Arz (fictional)
Rights
AI draft image — not a real shoot
Reviewed by
Editor Heo Jeongeun (fictional)
Rights in production

In production this cell reads “Own photography · bnt”, and photos without confirmed rights are not published.

Questions from this shoot

Detail of a grey wool-blend coat with dropped shoulders over a white teeAI-generated · fictional
Question
What is the grey coat in the street pictorial?2026-09-18 · Photo Lee Seo (fictional)
Wet-look hair combed straight back, seen from behindAI-generated · fictional
Question
How was the wet-look hair done?2026-09-18 · Photo Lee Seo (fictional)
Who took part
  • Hae Hair Lab (fictional) — hair
  • Studio Arz (fictional) — makeup
  • ORU Apparel (fictional)
From this pictorial to the brand’s own newsroom

The pictorial is editorial. Product tags marked ‘sponsored’ are advertising and are labeled the same way on the brand’s site.

  • ORU Apparel (fictional) — Guide page

Editorial: bnt newsroom. Advertising is placed by the bnt business team and labeled. Partner pages are written by the partners and labeled. Technology: AEOPress (no editorial role).

Business sections run on AI Hompy (aihompy.com) — open yours free

Converted prices are approximate (Oct 2026 sample rate); billed in KRW.

Automated checks only — not yet reviewed by assistive-technology users. Hub pages allow AI search crawlers for citation; training crawlers follow bnt policy. · About K-STYLE · Corrections log · Report a translation error

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