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My Seoul lookbook

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A person in a grey coat walking down a tree-lined Seoul street in autumn, seen from behind
HISTÓRIA DE CAPA · Vol. 04 · Seongsu Após a Chuva

Seongsu Após a Chuva — Arquitetura do Trench Coat Oversized no Concreto Molhado

Arquivo de moda, beleza e espaços de Seul verificado pela redação da bnt K-STYLE. De um clique editorial às especificações exatas e endereços em Seul.

Estilo das estrelasGuia de Seul

Anatomia de Estilo das Estrelas

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The navy column dress on the Busan red carpet
Actor J.
The navy column dress on the Busan red carpetFilm festival opening, Busan · 2026-10-04
The oversized grey coat at Incheon airport
Idol M.
The oversized grey coat at Incheon airportDeparture for Tokyo, Incheon Airport · 2026-09-30
Episode 4: the no-makeup makeup
Actor J.
Episode 4: the no-makeup makeupWednesday–Thursday drama episode 4, broadcast · 2026-10-07

Newsroom Dispatch · Verified Coverage

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NEWSROOM DISPATCHEnglish (원문 미번역)

[Press-to-Proof 비즈니스] 서울 살롱·클리닉·브랜드가 AI 검색 오답을 바로잡고 공식 팩트를 유지하는 법

화보와 기사 상단은 bnt 편집국이 독립적으로 작성하고, 하단 당사자 영역은 업소가 AI홈피(Press-to-Proof)를 통해 영업시간·가격·예약 링크·외국어 응대 정보를 직접 최신 상태로 유지하여 글로벌 AI 검색 인용 정확도를 높입니다.

2026-10-19 · 박찬혁Read →
NEWSROOM DISPATCHEnglish (원문 미번역)

[트렌드 레이더] 2026 F/W 서울 K-스타일 3대 전환: 광대 포인트 윤광 · 드롭숄더 숏코트 · 블런트 레이어

2026 가을·겨울 BNT 뉴스룸과 서울 가이드 열람 데이터를 분석한 결과, 전면 물광 대신 광대 상단 포인트 윤광, 롱코트 대신 활동성을 높인 드롭숄더 울 숏코트, 숱가위를 배제한 블런트 레이어드 커트가 3대 핵심 트렌드로 집계되었습니다.

2026-10-19 · 김유진Read →
NEWSROOM DISPATCHEnglish (원문 미번역)

서울 피부과에 영어·일본어 응대가 있는지, 외국인환자 유치 등록 의원인지 어떻게 확인하나요?

K-STYLE 서울 가이드의 클리닉 페이지에서 (1) 현장 응대 가능 언어(영어·일본어·중국어)와 (2) 보건복지부 외국인환자 유치 의료기관 등록 여부 또는 제휴 통역 에이전시 항목을 확인한 뒤 예약 시 코디네이터 상주 요일을 재확인하세요.

2026-10-19 · 최윤아 원장Read →

Arquivo Editorial · Anatomia por Foto

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Close-up of a cheek with a soft highlight on the upper cheekbone; skin texture visible
Editoriais · 2026-10-02

Glass skin, no filter: a studio morning with actor J.

A person in a grey short coat walking down a wet Seoul street, from behind
Editoriais · 2026-09-18

Street grey: idol M. in three coats

Close-up of a cheek with a soft highlight on the upper cheekbone; skin texture visible
Question
Como foi feita a “glass skin” desta editorial?2026-10-02 · Photo Park Chanhyuk
Shoulder-length hair with blunt ends, seen from behind
Question
Qual é o corte de cabelo do ator J. nesta sessão?2026-10-02 · Photo Park Chanhyuk
Detail of a grey wool-blend coat with dropped shoulders over a white tee
Question
Qual é o casaco cinza do editorial de rua?2026-09-18 · Photo Lee Seo
Wet-look hair combed straight back, seen from behind
Question
Como foi feito o cabelo com efeito molhado?

Guia dos 6 Distritos de Seul

Guia de Seul →
HAN RIVER · 한강MyeongdongHannamSeongsuCheongdam
A busy Myeongdong shopping street, signs blurred
Myeongdong0 places
A sloped Hannam street
Hannam4 places
Brick warehouses turned shops in Seongsu
Seongsu3 places
A quiet Cheongdam street with boutiques
Cheongdam3 places

Schematic map, not to scale. Pins open the neighborhood; ranking inside never uses saves, ads or tiers.

bnt health & beauty desk · Seoul clinics

Skin concerns on a trip to Seoul — calm guidance and verified clinic facts

Open Skin & Clinics →

Organized by skin concern, not by procedure names. Editorial articles quote board-certified dermatologists; clinic pages carry facts only under Korean law.

Redness & sensitive skinDryness & tight skin after flyingPores & T-zone shine on cameraUneven tone & dark spotsSun & outdoor days in Seoul
https://ndqqatkejvissyujwlva.supabase.co/storage/v1/object/public/tenant-assets/dr-o/articles/dro-reset-guide-hero-the-interval-ai.webp
bnt health & beauty desk · 2026.11.03
Decoding the 27-Day Skin Care Interval: Inside DR.O’s 3-Step Hydration → Barrier → Active Home Derma Reset

Formula design rooted in 20 years of Oracle Skin Research Network data — from cooling Medi-Glow Modeling Mask (Base Reset) to thermo-responsive Medi-Tension Hydrogel Mask (Core Reset), synthesizing 9 months of bnt coverage.

bnt K-STYLE Beauty Editorial Desk
Autumn leaves and a glass of water by a window
bnt health & beauty desk · 2026-10-08
Seoul in October: dry wind outside, warm air inside — what dermatologists tell visitors

Visitors often arrive after a long flight and buy five new products on day one. Two Seoul dermatologists explain why doing less for the first 48 hours makes any consultation more useful.

Reporter Park Jihye, bnt health & beauty desk

Seoul dermatology clinics in the guide: 2 clinics (facts only, no treatment claims) ·

Copie o Look · 3 Faixas de Orçamento

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Glass skin in five steps
Get the LookGlass skin in five steps5 steps · Tried by bnt: Editor Kim Yeonsu
The grey short coat, three ways
Get the LookThe grey short coat, three ways4 steps · Tried by bnt: Editor Heo Jeongeun
Blunt layers: what to ask your stylist
Get the LookBlunt layers: what to ask your stylist4 steps · Tried by bnt: Editor Kim Yeonsu

Perguntas dos Leitores · Respostas da Redação

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Question

Traducción por IA

Como foi feita a “glass skin” desta editorial?

Hidratação em camadas, uma base cushion fina e iluminador só nas maçãs do rosto — feito pelo Studio Arz, fotografado em 2 de outubro de 2026.

Source →
Question

Traducción por IA

Qual é o corte de cabelo do ator J. nesta sessão?

Um corte em camadas suaves com pontas retas — por Salon Mun, 2 de outubro de 2026.

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Question

Traducción por IA

Qual é o casaco cinza do editorial de rua?

Um casaco curto de lã mista da ORU Apparel (confirmado pelo stylist), 18 de setembro de 2026. Preço não confirmado.

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Question

Traducción por IA

Como foi feito o cabelo com efeito molhado?

Gel no cabelo úmido, penteado para trás sem secador — Hae Hair Lab, 18 de setembro de 2026.

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PUBLICIDADE Brand content · bnt (sponsored)

Sensitive-skin routines with LUNE — autumn 2026 campaign

A three-month campaign by the bnt business team. Advertising — labeled, and kept apart from the newsroom.

See the campaign

2026-09-18 · Photo Lee Seo
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