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Translated from the Korean original and reviewed by a bnt editor. Facts (hours, prices, addresses) are shown as entered, not translated.

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Converted prices are approximate (Oct 2026 reference rate); billed in KRW.

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My Seoul lookbook

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Star Style

Looks from broadcasts, airports and red carpets, explained: what you can see, who says what, and where a similar look can be had in Seoul. Photos are supplied by agencies and credited; bnt does not claim effects of any product.

No profile pages. Each entry is one look on one date.

The navy column dress on the Busan red carpet
Actor J.
The navy column dress on the Busan red carpetFilm festival opening, Busan · 2026-10-04
The oversized grey coat at Incheon airport
Idol M.
The oversized grey coat at Incheon airportDeparture for Tokyo, Incheon Airport · 2026-09-30
Episode 4: the no-makeup makeup
Actor J.
Episode 4: the no-makeup makeupWednesday–Thursday drama episode 4, broadcast · 2026-10-07
2026 Natural Wave Points in Red Carpet Hair Styling
Star Look
2026 Natural Wave Points in Red Carpet Hair StylingSeoul official appearance · 2026-10-19
Visual Secrets of Non-Greasy Korean Glow Makeup Under Red Carpet Flash Lights
Star Look
Visual Secrets of Non-Greasy Korean Glow Makeup Under Red Carpet Flash LightsSeoul official appearance · 2026-10-19